MAX INSTEAD OF TELEGRAM? PUTTING THE MESSENGER TO THE TEST
The communication channel you choose has a direct impact on conversions: users submit requests where it's most convenient for them. That's why we're using MAX as an alternative to Telegram for lead generation. Here's how we built a MAX bot to ensure we don't lose potential clients who can't access Telegram without a VPN.
Author:
Svetlana Prokhorova
Category:
news
Publication date:
WHY DID WE BUILD A BOT FOR MAX?
We develop mini apps and bots for multiple platforms, including VK, Telegram, and MAX. We quickly launched a bot on MAX as another entry point into our sales funnel. The user journey is straightforward:
- users open the bot via a link
- leave their contact information
- complete a project brief
- attach documents and supporting materials
- the request is automatically sent to our CRM, where it follows the standard sales workflow
We reused the tried-and-true logic of our Telegram bot and adapted it for MAX:
- integrated it with the MAX API
- adapted the UX to the platform
- preserved the same backend processing pipeline
As a result, we now support multiple communication channels simultaneously. Users choose whichever platform is most convenient for them, while we avoid losing incoming inquiries.
Why MAX?
Part of our target audience is already there—including government organizations and related institutions, industrial companies, educational organizations, healthcare providers, legal firms, and major media outlets. Without a presence on the platform, some inquiries simply never reach us.
Try our bot on MAX: max.ru
Get in touch if you need a custom mini app or bot. We can build a solution from scratch or quickly migrate your existing bot to a new platform.